Thursday, January 2, 2014

How Can YouTube Analytics Help You Get More Viewers?

YouTube has the potential to put your product in front of millions of prospective customers, but you need to play your cards right. You cannot run a successful YouTube marketing campaign if you do not have enough information about the people who watch your videos. In this post we will show you how you can get a better understanding of your viewers with YouTube Analytics.

Promoting your YouTube videos and YouTube channel takes a great deal of time and effort. You might need to spend some money as well. However, things get better once you have a dedicated following. So the key is to get your first few videos noticed. Once you have built an audience and acquired some subscribers, your focus must be on retaining them and attracting more.

Why do you need to use YouTube Analytics?

By carefully analyzing your YouTube Analytics data, you can get a better understanding of the promotion strategies that work. The YouTube Analytics is a free, online tool that you can access after setting up a YouTube channel. This tool allows you to find out information about people who watch your videos. You can also take advantage of more powerful tracking tools offered by third parties or online advertising services. Some of these tools are free.

The data you get from YouTube Analytics allows you to improve your videos so that you can get more subscribers. Since this free tool is constantly upgraded, you don’t have to worry about its usefulness. The YouTube Analytics allow you to quickly watch who your audience is, where they are from, and how they interact with your content. You will also get to know if viewers exit your videos before they are over.

How do you get started?

The first thing you need to do is to create a YouTube channel and post at least one video. Once you have your channel up and running, you can access YouTube Analytics. Sign in to your YouTube account and click on the ‘Video Manager’ button. Now select the ‘Analytics’ tab.

The first thing you will notice is the ‘Analytics Overview Report’. In the Analytics Overview Report, you can find information about people who visited your YouTube channel in the last 30 days. The top 10 videos that attracted the most number of views are also displayed. The Overview Report also allows you to find out how people found your videos.

Use this information to determine how effective your ads and other promotion techniques are. You can also download this data in a spreadsheet format. To find out more information about particular videos, click on the ‘Content’ tab located near the top of the ‘Analytics Overview’ page. The ‘Geography’ tab lying to the right of the ‘Content’ tab allows you to find out where your viewers are coming from.

Under the ‘Overview’ tab, you can find several menu commands. By clicking on these commands, you can view additional data and reports. Since these reports contain a wealth of information, you cannot ignore them if you are a serious YouTube marketer. If you don’t have enough time to analyze these reports, you can also consider hiring a company operating in this field.

No comments:

Post a Comment